KANSAS CITY, Mo. – The National Association of Basketball Coaches today announced an extension of a longstanding partnership with Kansas City-based Tickets For Less (TFL). Through the partnership, TFL will once again operate as the exclusive secondary ticket marketplace of the 2026 Hall of Fame Classic.
The 2026 Hall of Fame Classic will be held Dec. 18 at T-Mobile Center in downtown Kansas City, featuring a doubleheader of Iowa State versus Missouri State and Drake versus Davidson. This season’s Hall of Fame Classic will mark the event’s 26th year of operation in Kansas City, and its second time to be structured as a neutral-site doubleheader.
“The NABC’s partnership with Tickets For Less has had a significant impact on the Hall of Fame Classic’s longevity as a marquee college sports showcase in Kansas City,” said NABC Senior Director of Events Mark Heatherman. “We’re excited to continue this collaboration with a fellow Kansas City-based company that shares our passion for operating first-class events.”
The partnership extension between the NABC and TFL was negotiated by Van Wagner, which manages the NABC’s multimedia rights and corporate marketing program.
“We’re thrilled to once again partner with the NABC for the Hall of Fame Classic,” said Adam Rossbach, President at TFL. “Our goal has always been to make it easy for fans to secure tickets to great events like this one so they can focus on enjoying the moment.”
About the NABC
The National Association of Basketball Coaches is a professional development and advocacy organization serving over 5,000 members in collegiate, scholastic and youth basketball. The NABC was founded in 1927 by Phog Allen, the legendary University of Kansas coach and student of James Naismith, the inventor of basketball. The NABC works to advance all levels of basketball and further the interests of the coaches and players who participate in the sport. NABC members are Guardians of the Game, upholding the core values of leadership, advocacy, service, education, and inclusion. For more information about the NABC, visit nabc.com.
About Tickets For Less
Founded in 2004, TFL is one of the fastest-growing event distribution companies in North America and the leading Midwest ticket marketplace for sports and entertainment. TFL’s success is rooted in its ability to provide an easy ticket-buying experience to its customers with no service fees at checkout (www.ticketsforless.com). TFL also offers technology solutions to employee and customer loyalty platforms and partners with rightsholders throughout the industry to maximize revenue (www.tflgroup.com).
